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Welcome to the 42courses.com blog. Here you will find interesting things we have found and musings from the team.

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Authors

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42courses.com
Entertain your brain
Jonathan MacDonald: 7 Mindsets Needed to Create the Most Powerful Business Models
Sep 30

Sep 30 Jonathan MacDonald: 7 Mindsets Needed to Create the Most Powerful Business Models

Ursula Brady
Creative Leadership, Change, Thought Leaders

Don’t build a barrier to change; build a windmill and make it work for you.

Roald Dahl: 3 Tips to Reinvigorate Your Storytelling
Sep 25

Sep 25 Roald Dahl: 3 Tips to Reinvigorate Your Storytelling

Ursula Brady
Creativity, Storytelling

What did Dahl do differently? Take inspiration from the juggernaut of Children’s Literature for your next story.

Pixar Shorts: A Masterclass in Storytelling
Sep 23

Sep 23 Pixar Shorts: A Masterclass in Storytelling

Ursula Brady
Creativity, Storytelling

How keeping the key emotion in mind is Pixar’s secret storytelling weapon.

The Four New Core Values of the Marketing World by Chuck Porter
Sep 17

Sep 17 The Four New Core Values of the Marketing World by Chuck Porter

Ursula Brady
Advertising, Industry Leader, Marketing Strategy

Read Chuck Porter’s views on what the marketing industry will look like post-lockdown.

Sir Martin Sorrell on Upcoming Positive Change in the Marketing Industry
Sep 16

Sep 16 Sir Martin Sorrell on Upcoming Positive Change in the Marketing Industry

Ursula Brady
Advertising, Marketing Strategy, Industry Leader, Thought Leaders

Sir Martin Sorrell’s thoughts on the ad industry and business in a post-COVID world.

The £57,000 loudspeaker inspired by a garden snail
Sep 9

Sep 9 The £57,000 loudspeaker inspired by a garden snail

Jake Courage
Biomimicry

The story of the breathtakingly beautiful B&W Nautilus loudspeakers.

Embracing 'meme-ification'
Sep 4

Sep 4 Embracing 'meme-ification'

Ursula Brady
Advertising, Social Media, Digital Marketing

Why being up to date with the internet’s favourite lingo can be in your favour.

Our How To Be More Creative course is now live!
Aug 25

Aug 25 Our How To Be More Creative course is now live!

Jake Courage
Course Highlights, Creativity

Our latest course designed to help you come up with brilliant ideas.

The Disney Method
Aug 24

Aug 24 The Disney Method

Jake Courage
Creativity

Explaining the clever technique Walt Disney used to generate ideas.

How to overcome the 'messy middle'
Aug 12

Aug 12 How to overcome the 'messy middle'

Jake Courage
Creativity

Why the struggle is nearly always worth it.

An unmissable mega list of inspiration
Aug 11

Aug 11 An unmissable mega list of inspiration

Jake Courage
Creativity

Looking for your next idea? Then check these resources out.

Sir John Hegarty on Defining Creativity
Aug 3

Aug 3 Sir John Hegarty on Defining Creativity

Irene
Creativity, Things we've learned

Sir John Hegarty shares his triangle for creating great work.

The ‘Hemingway Bridge’
Jul 31

Jul 31 The ‘Hemingway Bridge’

Jake Courage
Creativity, Things we've learned

How to make your creative groove last.

How KFC cornered Christmas in Japan
Jul 28

Jul 28 How KFC cornered Christmas in Japan

Jake Courage
Things we've learned

The story behind why many Japanese spend the Christian holiday in a fast food restaurant. 

Embrace the Fuckery
Jul 22

Jul 22 Embrace the Fuckery

Irene
Things we've learned

15 Lessons from Vicki Maguire, one of a handful of badass women in advertising.

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