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Advertising 101

All the knowledge and tools you need to understand the world of advertising.

Once you’ve taken this course you’d be able to step into any ad agency, marketing boardroom, production meeting, shoot or recording studio and feel like you can instantly fit in, make ads in any medium, do your job better and add more value.

What's Covered

AN AGENCY INTRODUCTION

CRAFTING YOUR CRAFT

CREATING FILM ADVERTISING/CONTENT

POST PRODUCTION FOR FILM

CREATING STILLS

WORKING WITH AUDIO

CREATING BETTER OUTDOOR ADVERTISING

SUITS AND STRAT

CREATING DIGITAL ADVERTISING

AGENCY/ADVERTISING LIFE 101

What people are saying about 42courses

Magnus H.

Germany

So glad I signed up! The variety of techniques to test your understanding is great and the team behind the scenes even better.

Ian H.

United Kingdom

42courses helped me land a plum job as a copywriter! So I love you all for life!

Nicola R.

South Africa

Fantastically interesting, diverse and ultimately engaging, perfect for the curious.

Andra N.

United States

Impeccable learning experience. The material is carefully curated and extremely engaging.

Diana M.

South Africa

Glad I took the leap! Not only educational but also entertaining, which is still very rare these days.

Hannah T.

Ireland

Happy I joined. I really enjoyed the interesting case studies and handy tips that you can look back on.

Sarah B.

United Kingdom

The gamification format makes the courses addictive and so much easier.

Magda B.

United Kingdom

I didn't know what to expect, but delighted I joined. Excellent stuff. It made my morning commute much more bearable.

Remi C.

Australia

42courses is one of the best e-learning platforms. Enjoy the ride.

Charlotte B.

United Kingdom

Really easy to digest and the right balance of video and article content.

James S.

United Kingdom

Very accessible and entertaining, thoroughly recommended.

Tom K.

United States

Engaging, informative, varied, and very well researched.